Challenges of Pakistan and Media Perspective: E-Resources

Subjects covered by this journal
Communication Studies; Humanities;

Subjects covered by this journal
Arts; Communication Studies;

Subjects covered by this journal
Advertising Studies

Subjects covered by this journal

Subjects covered by this journal

Subjects covered by this journal

Subjects covered by this journal

Subjects covered by this journal

Historical Perspective:In order to keep abreast with latest techniques and trends, training of professionals in their respective fields is always considered important in progressive broadcasting organizations. Pakistan Television with the help of German Government set up its first Central Training Institute (CTI) in 1967. CTI was housed temporarily in the premises of Television Centre, Chaklala, Rawalpindi. Subsequently, it grew and developed and in 1978 Engineering Training Cell was established

PEMRA has been established under PEMRA Ordinance 2002 to facilitate and regulate the private electronic media. It has mandate to improve the standards of information, education and entertainment and to enlarge the choice available to the people of Pakistan Including news, current affairs, religious knowledge, art and culture as well as science and technology.