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Introduction to Business Management: Home

This course provides the manager's perspective in the fields of international payments, international trade, and the canalization of investments.

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This course provides the manager's perspective in the fields of international payments, international trade, and the canalization of investments. Emphasis is given to the materials and concepts that illuminate the strategies, structure, practices, and effects of multinational enterprises. The topics to be covered are: The Nature of International Business Management; Marketing to Customers with Diverse Cultural Backgrounds; Operations in Diverse Political and Legal Environments; Finance in the International Marketplace; Human Resources and Employees of Diverse Cultural Backgrounds; and Strategy and Structure of International or Global Enterprises. 

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Asghar Ali
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Riphah International University Al-Mizan Campus Peshawar Road Rawalpindi
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Skype Contact: Ali Asghar Shaheen

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