Skip to Main Content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.

Introduction to Business Management: Course Outline

This course provides the manager's perspective in the fields of international payments, international trade, and the canalization of investments.

Google Books

Google Book Search

E-Books

Course Content

  • Why study global business
  • The process of internationalization
  • Theories of internationalization
  • Regional trading blocs
  • Importance of culture
  • The elements of culture
  • Evaluating cultural differences
  • Culture and MNC’S
  • Economic systems
  • Economic structure
  • International organizations (WTO, UNO, IBRD IMF,OPEL EU)
  • Theories of international trade
  • Theories of international investment.
  • The balance of payment
  • Free trade versus protection
  • Techniques of protection
  • Trade in services
  • Political factors
  • The international legal environment
  • The conflict of laws
  • Arbitration
  • Uniform laws
  • Economic and Political Integration 
  • The pros and cons of multinationals
  • Control of MNC activities
  • MNC conflict with national government
  • Techniques of host country control
  • UNCTAD codes
  • The OECD codes 
  • Trends in direct foreign investment
  • Reasons for direct foreign investment
  • Strategies for direct foreign investment
  • Acquisitions
  • Cross border mergers and takeovers
  • Transaction cost analysis
  • Reasons for technology transfer
  • Licensing and franchising
  • Legal aspects of franchising
  • Patent violations
  • Protection of trade mark
  • International agreements concerning intellectual property
  • Sea transport, air transport, rail and road transport
  • INCOTERMS
  • Warehousing
  • Distribution channels
  • Use of agents and distributors
  • Agency contracts
  • Special Distribution problems
  • The international monetary system
  • Exchange rates
  • International capital markets
  • Management of foreign exchange risk
  • Bills of exchange, letters of credit and factoring
  • Exporting
  • Joint ventures
  • Subsidiaries
  • Locating export markets
  • International marketing research
  • International market segmentation

Learning Outcome

By the end of this course it is expected that the student will be able to :

  • Develop an understanding of the worldwide developments and foundations for international business and the cultural context for managing in an overseas environment.
  • Develop an understanding of the Macroeconomic and political changes that have taken place in the era of Globalization and beyond Globalization.
  • Investigate the political economy of international business, trade and investment.
  • Describe and explain trade and the investment environment in which international business transactions occur.
  • Develop an understanding of the global monetary framework in which international business transactions are conducted.
  • Develop an understanding of the Foreign Exchange Market in which international business transactions can be affected.
  • Develop an understanding of the benefits and risks of the global capital market on international business transactions.
  • Examines the strategies and structures that firms adapt in order to compete effectively in the international business environment.
  • Examine the strategies and functions of international management in the areas of managing political risk, negotiations, planning, organizing international operations, decision making and controlling.

E-Books