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Entrepreneurship: Course Outline

This course of Entrepreneurship has been designed to provide the participants with an overall understanding of the concept of entrepreneurship and small business management.

Text Books

Learning Outcome

At the end of this course, the students should be able to

  • develop an idea for a new venture;
  • research its potential and understand the risks associated;
  • undertake marketing, positioning, and customer development;
  • prepare an analysis of the financial requirements and build a financial strategy for the new venture, including incremental appreciation of the equity base;
  • plan for the execution and management of all the relevant functional areas of new venture including operations, supply chain, information systems, and human resources etc.
  • identify and prepare legal documents, IP policy, contracts, etc. 

Course Outline

  • Entrepreneurship: An Evolving Concept
  • Understanding Strategic Issues in Business Plan Development
  • Understanding Strategic Issues in Business Plan Development
  • Understanding the Entrepreneurial Perspective in Individuals
  • Innovation: The creative pursuit of Ideas
  • Pathways to Entrepreneurial Ventures
  • Legal Challenges for Entrepreneurial Ventures
  • Sources of Capital for Entrepreneurial Ventures 
  • Assessment of Entrepreneurial Plan
  • Marketing Challenges for Entrepreneurial Ventures
  • Financial Preparation for Entrepreneurial Ventures
  • Developing An Effective Business Plan
  • Strategic Entrepreneurial Growth
  • Valuation of Entrepreneurial Ventures
  • Harvesting the Entrepreneurial Venture

 

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